Our mission is to help clients understand and communicate with their audiences through customized programs that impact the bottom line. Our goals are to:
- Help clients understand their audiences
- Use all relevant communication vehicles in the smartest way possible to reach constituents
- Believe in each product we promote, whether a book, consumer electronics device, or online service
- Create customized programs—no two clients are exactly alike, but no need to reinvent the wheel every time, so we build on experience, always learning
Erin Mitchell has more than two decades of global experience in the arts and sciences of public relations, advertising, and marketing communications. During her multi-faceted career, she has applied research, writing, team management, and media relations to successful PR campaigns for consumer goods, personal finance, education, healthcare, publishing, and technology clients.
Erin’s experience also includes marketing of online research tools for journalists, and national and international media strategy programs for Fortune 500 clients. Erin dubs her style, in PR and life, “unflappable.”
Raised a reader, she married her passion for fantastic stories to her uncanny ability to shout from virtual rooftops, working with both new and established authors (and still some products/brands).